by Jim Greer LW contributor As I approach retirement, I reflect on the years I spent in marketing and sales with a sense of déjà vu. During the early years of my career, one of the tactics that businesses and news outlets used to effectively influence customers and news audiences was FUD— Fear, Uncertainty and Doubt. Spreading FUD is a commonly used tactic to build anxiety. For business,

Letters to the Editor should include your name, Mutual number and phone number, and be emailed to rutho_news@lwsb.com (preferred) or typed and delivered to the LW Weekly office.

Editor: We wanted to thank the Korean American Association and Harry Yoon, the film’s prestigious editor, for sharing this poignant film. We saw some of our own grandparents internationally the same. It was captivating. It is our hope that story will be shown again for more of our community to enjoy . The Korean American Association must be very proud of this fine work . Russell and Lori

The phone number in the pickleball article in last week’s LW Weekly was incorrect. The phone number should have been (562) 794-9346.

short of it: vaccines work (for more information, visit https://www. cdc.gov/mmwr/volumes/70/wr/mm7032e3.htm). I’m not vaccinated. What should I do? Talk to your primary doctor and see if the vaccine is right for you. There are very few people who should not get vaccinated because of serious health conditions, so the odds are your doctor will encourage you to get it. Keep following safety

Editor: I live in an end unit on El Dorado Drive in Mutual 8. I am in direct line to the wall and the DWP power plant. This unit was remodeled with dual pane sliders. I asked about the noise generated by DWP and was told that the noise level was being improved by the installation of new towers and that it was already better than it had been. I moved in believing it was getting better. After

Editor: Ten years ago, the president of Mutual 3 and I worked to get residents interested in using the parking roofs to generate electricity through solar energy as well as allotting some parking spaces to be set up for plug-in vehicles. Both are now very important issues, and many new opportunities for funding will soon be available. It is my hope that such projects will have the support they

Submissions in each of the following categories may be published at the discretion of the Communications and Technical Director. Letters to the Editor: Maximum number of words: 250. Letters should be typed and delivered to LW Weekly by email (preferred), regular mail, deposited in a white GRF drop box, or hand-delivered. Letters must be of general interest to the community and may contain opinions,